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Do you want to fulfill your true marketing potential? In B2B Marketing and More With Pam Didner, you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation and more. 

As a marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. 

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit https://www.pamdidner.com.

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  2. 129 - 5 Steps To Work With Sales On ABM

129 - 5 Steps To Work With Sales On ABM

May 7, 2020

Hi, everyone. Just want to mention that I recorded this episode before the Coronavirus pandemic. This episode is about working with sales on account-based marketing. In the current situation, it’s even more important than ever to align with sales to demonstrate marketing’s value-add.

Yes, it’s been more than a month of shelter-in-place for all of us. I didn’t know that staying at home could be so exhausting… I am not going to say that we are in this together. Let’s tough it out together. Enjoy the episode. Be safe and stay healthy, my friends.

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