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Do you want to fulfill your true marketing potential? In B2B Marketing and More With Pam Didner, you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation and more. 

As a marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. 

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit https://www.pamdidner.com.

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  2. 162 - ft. Greg Matranga: How to Rebuild a Marketing Organization

162 - ft. Greg Matranga: How to Rebuild a Marketing Organization

Mar 23, 2021

A big hello from Portland, Oregon. Welcome to another episode, B2B Marketing & More. I have an excellent guest, Greg Matranga, the VP of Global Marketing at Infinity QS.

Greg started in marketing while still in college, as the PR guy for his local County fair, the Antelope Valley Fair and Alfalfa Festival, the 10th largest in California. Greg also worked on two congressional campaigns while he was still working and worked on the media relations side. From there, he got into high-tech marketing during the .com era.

Today we talk about how to rebuild a marketing team in a legacy company.

 

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