B2B Marketing and More With Pam Didner

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Do you want to fulfill your true marketing potential? In B2B Marketing and More With Pam Didner, you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation and more.

As a marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce.

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit https://www.pamdidner.com.

39 - Lima Peru Takeaways

May 23, 2018

I stayed in Lima for a couple of days before my trip to Machu Picchu and learned some interesting trivia about Lima and Peru that made me think about marketing… I know… Just can’t get marketing out of my mind even when I am on vacation.

Here are several things I’ve learned that reminded me...

38 - Marketing Plan vs Global Marketing Plan

May 16, 2018

I am recording this podcast from Lima, Peru. I am going to Machu Picchu in the Andes Mountain. I am so excited. I read about Incas’ people and culture when I was eight. I can’t believe that I am here. I will share my trip highlights and marketing takeaways from Machu Picchu in the upcoming episodes stay tuned.

This...

37 - Creativity and Constraint

May 10, 2018

While I was speaking at the Clever Content Conference in Copenhagen this April, my friend, Christian, proudly showed me his hometown Copenhagen. The city is not big and you can pretty much walk and bike everywhere.

He and I walked around the town for 8 hours straight. I visited little mermaid, churches, the Royal garden...

36 - Publishing a Book

May 2, 2018

Ok, I reached a major milestone last week. While in London, I visited my publisher and finalized the manuscript of my 2nd book, Effective Sales Enablement. Now, the manuscript is officially moving to the production phase. I am not at the finish line yet, but I am very happy that the hardest part is DONE.

People approach...