Oct 31, 2019
Well, I was at Content Marketing World and trying to get ready for my session. A big and tall gentleman, Danny Harris, approached me and said, “Pam, you’ve changed your podcast title and logo.”
I was like, “What?” Someone actually noticed that I changed my podcast title from "7 Minute Marketing with Pam" to...
Oct 24, 2019
Cindy is a newly promoted VP of Marketing for a manufacturing company. She knows how to get things done, but she tends to get deep into the weeds. That’s because, for a long time, her job was about getting things done. You can give her any marketing tactics and she would find a way to implement them. Now that she is a...
Oct 17, 2019
In the last episode, I talked about how to be a strategic thinker in the context of B2B marketing. I shared three ideas:
- Think from the perspective of “why and what”, not “how”
- Communicate in a way that senior managers can understand
- Help senior managers connect the dots
For this episode, I want to talk about...
Oct 10, 2019
A big hello from Portland, Oregon.
How can I think strategically? How to cultivate strategic thinking?
Strategic is such a big word. Whenever I think of the term “Strategic Thinking,” I picture a politician or policymaker in a Think Tank trying to craft big initiatives to tackle issues like climate change,...
Oct 3, 2019
So, I spent several episodes talking about how to create a solid messaging framework and I shared templates in Ep 101, 102, 103 and 104. For today, I want to share a personal story and talk about how to prioritize your workload when you and your team are overworked and understaffed?
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If you want to chat,...