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Do you want to fulfill your true marketing potential? In B2B Marketing and More With Pam Didner, you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation and more. 

As a marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. 

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit https://www.pamdidner.com.

  1. All Episodes
  2. 2020
  3. 03

125 - Who Owns Sales Enablement and B2B Marketing

Mar 26, 2020

Hi, everyone. Just want to mention that I recorded this episode before the Coronavirus pandemic. I know that it’s going to be a stressful time for all of us. I do hope that you’ll find time to relax and get a sense of normality from listening to my episodes. Be safe and stay healthy, my friends.

I was interviewing a...

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124 - 3 Ways to Keep Your Marketing Moving in Times of Uncertainty

Mar 19, 2020

Hi, everyone! I'm doing something different for this episode in light of the effect of the coronavirus pandemic in our industry.

Today, I'm sharing an excerpt from a webinar I did on March 18, with a focus on how to keep your marketing moving in times of uncertainty. I teamed up with Ryan Lewis, a good friend of mine...

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123 - The Role of Data in Approaching AI Marketing

Mar 12, 2020

Hello, everyone. In the past several episodes, I’ve been discussing AI’s role in Marketing. As I’ve been talking about all the wonderful magic of AI, you might ask, “What’s the catch?” Well, there is a dark side. If you use machine learning as a way to implement AI, you need to make sure you have...

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122 - Three Use Cases of AI for Marketing

Mar 5, 2020

Hello everyone! So, I wrote a little eBook about AI—Artificial Intelligence--which is available on Amazon. Simply type “Pam Didner” or the name of the book “The Modern AI Marketer”. Download it to your Kindle and check it out. Love to hear your feedback!

I mentioned in my last podcast that I wrote this book to...

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