Oct 27, 2020
Welcome to another episode of B2B Marketing & More. I am interviewing a special guest from Amazon: Darrell Alfonso. Let’s get started!
Darrell has been in B2B marketing for almost ten years. He is the Global Marketing Operations Manager at Amazon Web Services, empowering hundreds of marketers to create exceptional...
Oct 20, 2020
Today I have a special, special, guest. It’s a very good friend, Michael Brenner. And he's a CMO influencer, and motivational speaker. He is the owner of the Marketing Insider Group.
There's a lot of useful content regarding content marketing and search marketing. So anything digital marketing related. Michael is also...
Oct 13, 2020
Today I have a very special guest: Jeff Coyle. I’m not going to tell you what he does. I’m going to have him tell his story, and we will be talking about AI and content marketing and AI-based content management tool.
Jeff is the co-founder and Chief Product Officer for Market Muse. He’s been in the content...
Oct 6, 2020
Hello, everyone! A listener, Ron, sent me a question. He asked me, “Hey, my company doesn't have sales enablement group. Do we need one?” Well, Ron, that's a great question.
The need of sales enablement really depends on your sales team and who is doing what to support sales. Chances are, I would say that you...