B2B Marketing and More With Pam Didner

Do you want to fulfill your true marketing potential? In B2B Marketing and More With Pam Didner, you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation and more.

As a marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce.

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit https://www.pamdidner.com.

176 - ft. Tyler Lindley: The Role of Sales Development Reps in Sales Enablement

Jun 29, 2021

Welcome to another episode of B2B Marketing & More! My guest today is Tyler Lindley. Tyler is a senior sales instructor and SDR coach at Vendition, a sales training company.

Tyler also has his podcast “Sales Lift”, with more than 40 episodes. Make sure you check it out.

Today we talk about the role of sales...

175 – ft. David Fortino: 2021 State of B2B Content and Demand Report for Marketers

Jun 22, 2021

Welcome to another episode of B2B Marketing & More! Today I have a special guest, David Fortino, Chief Strategist for Netline. David is specialized in audience development and retention, focused on the B2B market.

Today we talk about a specific B2B Content and Demand Report that he managed for the fifth year in a row:...

174 – ft. Anthony Gaenzle: How B2B Marketing Pros Can Build Relationships That Drive Business

Jun 15, 2021

Welcome to another episode of B2B Marketing & More! My guest today is Anthony Gaenzle. Anthony is a marketing and business leader and owner of Anthony Gaenzle Marketing.

Serving in marketing leadership and multimedia roles for over 15 years, he has helped established companies and startups achieve significant growth by...

173 - B2B Influencer Marketing with Lee Odden

Jun 8, 2021

Welcome to another episode of B2B Marketing & More! My guest today is Leo Odden. Lee is a good friend, a CEO and Co-Founder of Top Rank Marketing, an excellent and fast-growing B2B marketing agency.

He is also a speaker and the author of the book Optimize: How to Attract and Engage More Customers by Integrating SEO,...

172 - ft. Felix Krueger: How to Make Sales Content a Competitive Advantage

Jun 1, 2021

Welcome to another episode of B2B Marketing & More! My special guest today is Felix Krueger. Felix is the CEO of Krueger Marketing. His company specializes in sales enablement, Account-Based Marketing for B2B enterprises, and he recently launched his podcast, The State of Sales Enablement.

Today we talk about how to...