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Do you want to fulfill your true marketing potential? In B2B Marketing and More With Pam Didner, you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation and more. 

As a marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce. 

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit

Aug 20, 2019

Hi, everyo

So, here are the key takeaways:

  • Understand how your farmers receive knowledge. Document the journeys and create your content according to them. Make your content and information available to them.
  • Understand how your farmers buy. Identify their touch points and contacts and see how you can leverage them.

If you want to chat, reach out on any social media channels or email me at

You can also join my Facebook community: Build Your Marketing Skills to Get Ahead